The Aruna Project | Priya's Story

About Project

Aruna is an impact driven athleisure brand. Through their products and events, you can bring lifelong freedom to victims of human trafficking while celebrating freedom in your own adventure.

Live Project
Category
Sonic Branding
Client
The Aruna Project
Release
May 2021

Warm Up Story

The annual Aruna Run is a crucial event for the brand and the women they rescue. To inspire and educate those running in the race, the Gwynne team produced the immersive audio story of Priya, one of many young women rescued from human trafficking in India and employed by Aruna. This harrowing account takes the runner through Priya’s darkest times then shines a light on her path to freedom. 

Have a listen to Priya’s story.


Curated Playlist

To augment the story experience, Gwynne Sound curated a playlist that launches the runner from Priya’s success - into their own race for The Aruna Project. The playlist features empowering tracks that inspire each runner during the race.

Support The Aruna Project here.

Experience the Story and playlist

Listen on Spotify

Listen on Apple Music

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