Penn Station Brand SFX
About Project
One thing that sets Penn Station apart from their competitors is the brand's soundscape. The sizzle of the food on the grill, the klank of the spatulas, the cutting, dicing, and most importantly? The call for your order.
Live Project
Continuity Through SFX
We created a brand SFX toolkit consisting of sounds recorded at both the Penn Station restaurant as well as in the Gwynne Sound Studios. These sounds served to create continuity across television, radio, and social content creation. Once activated-in house agency editors, brand content creators, and production partners were all working from the same tool kit enhancing brand recall.
Agency:
Curiosity 360
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