Gillette "War Paint Radio"

About Project

Created for Gillette Deodorant, "War Paint" taps into elements from the 80's revival movement giving it the appropriate edge and nostalgia for their target consumer.

Live Project
Brand Music
February 2019

Don't Sweat It, Gillette It

The creation of original branded music targeting specific consumer sets, is a strategy that can increase recall, create a lasting bond, and delight the consumer in new and exciting ways.

How We Work

Learn more about our creative process

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Let’s create something great together