Podcasts deliver a brand’s message directly to its consumer in a one-on-one setting. With broadening appeal and strong listener engagement, brands can connect with their audience in a direct and personalized way.
Podcast listenership has continued to grow steadily each year since 2013. The current estimate for listenership in the U.S. is 162 million with a staggering 80 million weekly listeners. Amongst this ever-growing listenership, we also see a diverse audience.
From ideation to podcast strategy and podcast formatting — nailing the “big idea” is everything. Our expert podcast team is constantly listening and researching to help you develop a podcast that’s relevant to your business or brand AND accomplishes your goals.
Whether you’re recording in person in our Cincinnati-based podcast studio, or remotely with equipment shipped to you, our podcast engineers ensure top-notch quality and audio capture. Taking notes along the way, our editing process is efficient and smooth — delivering a polished, professional sound for your podcast.
Original or licensed, your podcast’s theme music is incredibly important! It’s often the first, and last, sound your audience hears — and it needs to be on-brand, unique and something your audience wants to listen to over and over again. As music and sound experts, we’ll guide you through the process whether we create something original in-house, or select the perfect licensed track.
“Podcast publishing is just hitting a button, right?” Well, it’s not all that simple. If you want dynamic ads placements, flexibility in your podcast’s show links and content, and meaningful podcast listener data — you’ll need a platform that can do it all. We work with a robust podcast publishing platform, distributing your show to all major streaming platforms.
“How do I monetize my podcast?” This is a question we get every day. It starts by having an excellent concept, the right format, compelling content, consistent release schedule, marketing strategy… the list goes on. BUT, once your podcast is humming and the audience is there — the next step is finding sponsorship partners. We can insert ads and messages into current OR archived episodes at any time to maximize your podcast advertising dollars.
Within that podcast publishing platform, there are robust features that offer key listener insights. The user dashboard provides access to your podcast data and our podcast team can help you make sense of it. Whether that’s identifying listener drop-off or making suggestions for content evolution, we take a proactive approach to keeping your listeners engaged.
We take on clients of all sizes.
Reach out to talk to us about anything sound or music-related.