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Products

Sonic Strategy

Being heard in the marketplace starts with the development of how your brand appropriately utilizes sound, how you can stand out and why it works on a sonic level.

Sonic Identity

From audio logos, brand themes and music catalogs to environmental treatments, voice guides, and sonic UX — these elements drive your brand’s desired emotional connection at every consumer touchpoint.

Brand Music

Ownable, original music created exclusively for your brand. This provides content creators with the flexibility needed to reinforce your brand sonically across all marketing platforms. It’s your “album,” play it where you want.

Sonic UX

Your Sonic UX augments your user interface, provides insight into your user’s actions, and polishes the overall experience. Interface sounds should be iconic extensions of your sonic brand.

Voice Marketing

Targeted screenless activations provide great opportunity to connect with your prime prospect. We help identity the strategy that will communicate to your consumer on the right platform the right way.

Podcasts

Podcasts deliver a brand’s message directly to its consumer in a one-on-one setting. This creates a unique opportunity for brands to create a deeper bond with their audiences.

Brand Voice

Voice guidelines are a set of standards that define the specific characteristics required from voice talent for your sonic brand. They are utilized to provide seamless consistency across touchpoints including voiceover casting, call center scripts and retail training.

Artist Partnerships

Artist Partnerships can be helpful to a brand when the sonic fit is authentic. We help to identify artists that fit your brand’s character and connect to the prime prospect.

What We're About

Emotional reactions and connections can’t be faked — they’re evoked. This is what drives us to create sounds, compositions, songs and mnemonics that force you to feel.

About us
What we stand for

We're committed to creating sonic work that sparks a real human emotion, while seamlessly driving a deeper, more genuine bond between consumer and brand.

RESEARCH DRIVEN

Proceed with Confidence

Although we’re comfortable trusting our gut (or yours), our process incorporates qualitative, quantitative and neuro techniques for further qualification of your sonic strategy.

Clients About Us

Jamie Harris
“A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult.”
Eva Lee
“A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult.”
Stephen Shaw
“A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult.”
Sophia Allison
“A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult.”
Martin Mason
“A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult.”
Justine Stevens
“A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult.”
From our Blog

Recent Posts

The marketing may be in the form of a regular news item or half column society news.

All Posts
Sonic Identity
Nov
19
//
2020

Does Your Political Bias Determine Your Music Use?

A recent audit of sound in broadcast news shines a light on the strategy behind network music selection.
News & Press
Aug
25
//
2020

Welcome

Thank you for digging this deep into our site! We take great pride in everything we do, and starting this Blog is no exception. I hope you enjoy it enough to return at some point and let us know how we’re doing.
Podcasts
Jun
12
//
2020

If You Don’t Talk About It on a Podcast, Did It Even Happen?

When websites came on the scene in the mid 90’s, it wasn’t long before all major companies had one. Over the past few years, we’ve seen podcasting take the same route, and for good reason!
Sonic Identity
Jun
9
//
2020

For Better or Worse: Your Environmental Sound is Affecting Consumer Behavior

Whether you know it or not, the music and sound levels of your retail space are doing something to your consumers. The question is... Is it doing the right thing?
Your Next Step

Are you ready to be heard?

Contact Us

We take on clients of all sizes.
Reach out to talk to us about anything sound or music-related.

info@gwynnesound.com
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@gwynnesound